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Love Island S9 and Google Pixel - Social Media
Project type
Social Media
Date
January 2023
Location
London
In collaboration with both Google and ITV, I directed our internal team at EssenceMediacom to produce a suite of assets to support the Google Pixel 7 product launch, in partnership with Love Island S9.
We launched fun, upbeat content across both Instagram and the Love Island official app - social users could purchase the Google Pixel 7 via the app tiles. The project required us to be very reactive as the content could change quickly depending on what happened between the Islanders on the show at any given point!
The app tiles were really well received and measurement shows they performed excellently.
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